Stories tagged: Kenya

Plotting New Ways to Encourage Youth into Farming through Television


Vanessa Mukhebi of Mediae Company, reports for Farming First on the latest TV series from the production company that created Shamba Shape Up.

We’ve all seen it before. The archetypal symbol of agriculture in Africa is more often than not an elderly African woman spending back-breaking hours in the sweltering sub-Saharan heat tending to her crop fields with a hoe in hand.

The problem with this imagery is not necessarily in its ubiquity, but that it is representative of an underlying issue in the sector: there is a lacklustre perception of agriculture amongst young people. Whilst there are several push factors such as limited access to capital and land, for majority of the world’s youth, agriculture isn’t considered as a viable or ‘cool’ career venture. According to the Food and Agricultural Organization of the United Nations (FAO), the average age of farmers in Africa is about 60, despite the fact that 60 per cent of Africa’s population is under 24 years of age.

With an ageing population of farmers, the uptake of agriculture by this demographic is critical in ensuring food security in the years to come. So what can be done to make farming attractive to this cohort?

Well, imagine this. Four young farmers, from Kenya and Tanzania, are each given one acre plots to farm side-by-side for a growing season, competing to win an agricultural investment worth US $10,000.

Credit: Mediae

Credit: Mediae

This is the premise of Don’t Lose the Plot, a new reality television show which began airing in May on Citizen TV in Kenya and ITV in Tanzania. Produced by The Mediae Company and supported by several development organizations, the show aims to encourage youth into agribusiness.

There is sassy Leah and book-smart Ken from Kenya, and from Tanzania, the ever timid Winrose and go-getter Issah  –  each striving to be the most profitable, business minded and resilient farmer in the group, in order to win the coveted prize.

Credit: Mediae

Credit: Mediae

The contestants were required to do research and choose which crops to grow and livestock to rear, and then pitch their ideas and budgets to the judges before receiving loans for their farm inputs.

Throughout the nine month period, the four have learnt to get their hands dirty under the guidance of various experts in the agriculture sector, advising them along the way on best farming practices, financial management, niche marketing and value-addition.

Still, the journey to success has been marked with a set of challenges.  From overly ambitious budgets to disease-stricken crops, but as Ken, one of the contestants put it, “success is not an instant coffee affair.”

Credit: Mediae

Credit: Mediae

Watched by three million viewers in Kenya and Tanzania, the producer of the show, Patricia Gichinga, says that it has given “audiences the opportunity to learn from the contestants mistakes and triumphs, emulate them, and be inspired to own, lease and run agribusinesses of their own.”


This learning experience has largely been aided by Budget Mkononi, the show’s web-based agricultural budgeting tool that helps aspiring and inexperienced farmers view estimated costs and revenues of various commodities. They are then able to edit costs to reflect their specific circumstances, so that their budgets are realistic and personalized. Thus, allowing viewers at home the opportunity to become farming heroes of their own.

Though the show has just concluded, it’s plausible to state that agriculture is making a comeback.

Transforming the image of agriculture amongst youth might be a gradual process, but by showing them the myriad of opportunities at their disposal to enter into and to grow agricultural economic activity, Don’t Lose the Plot is cultivating a new breed of farmers.

To learn more about the show, visit the Don’t Lose the Plot website, or follow us on Facebook or Twitter.


Boosting Productivity and Incomes of Young Kenyan Smallholders


Partnerships between public and private sectors offer diverse ways to boost productivity and incomes, helping smallholders escape the trap of low yield, low investment, low income. Farm Africa is working with supermarket Aldi to help Kenyan farmers end hunger with better results.

Joseph Kaunda, a young father of two from Kitale in western Kenya, is no stranger to the challenges of trying to earn a decent living from farming. Faced with pests and diseases, yet unable to access pesticides, he used to struggle to bring in a good harvest. And even when he did, lack of links to markets meant the crops would sometimes rot before he found a buyer, and with them went his chances of making a profit.

“When the market is not available, sometimes things go rotten on the farm,” he said. “When things rot, I get very discouraged. You spend a lot of money buying seedlings and tilling the farm. When you do not do well, it takes a while to get the capital to start again.”

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Farming Beyond Borders: Farmers Share Challenges and Solutions


Whilst many challenges facing Farming First’s supporters can vary from region to region, we also stand to gain much from sharing our common experiences, to identify relevant solutions. With this in mind, we recently interviewed farmers from opposite ends of the world, to find out which concerns and interventions – if any – they shared.

Beatrice Wakwabubi, a Kenyan farmer with Farm Africa’s Growing Futures initiative, and Jean Lam, a member of the National Farmers’ Union in the US, who works a no-till operation in Oklahoma, US, may seem to have little in common. But like many farmers in today’s uncertain climate, both women told Farming First that financing, rising costs and land access were their main concerns.

Beatrice called on her government to offer better financing options for smallholders to lease or buy their land, thus giving farmers greater security and incentives for investment. Jean added that as competition for land increased and farms continued to expand to remain competitive, young farmers would need low interest loans to incentivise them. Although their own experiences were vastly different, their concerns showed two sides of the same coin.

At the same time, a major challenge for Beatrice is the fertility of her soils as she diversifies and begins to grow French beans. A good way of avoiding preserving soil health is no-till farming, a practice that has already yielded results for Jean.

The scale of their farms, access to credit and markets, and environmental conditions may be greatly different. But today’s farmers also face many of the same challenges and can learn much from one another. Read the full interview with Beatrice and Jean below.

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Nicolas Mounard: British and African Farmers Face Similar Challenges and Opportunities


In this guest blog post, Nicolas Mounard, CEO of Farm Africa, discusses the similar challenges faced by British and African farmers associated with uncertain trading conditions as well as growing and increasingly complex global demands.

Never before has the world asked so much from its farmers. The challenge of feeding a rapidly expanding global population in a changing trade and environmental landscape is a daunting task. Farmers are up to it but to succeed, they need support to sustainably increase production as well as certainty on trade agreements.

A recent meeting in London organised by Farm Africa, an international NGO working to grow farming in eastern Africa, and the UK’s National Farmers’ Union highlighted the importance of well-functioning supply chains to global food security.

Growing population

With the global population set to get bigger and more affluent, the world will inevitably continue to see a rapidly rising demand for food, begging the question whether the supply of food can keep pace.

Britain’s food self-sufficiency is projected to fall from 60 to 50% by 2040, whilst the UN’s Economic Commission for Africa reports that the continent imported 83% of its food in 2013, despite the majority of the population working in subsistence agriculture.

Agneta Mbithe, 25, of Kyakya Youth Group Kitui, Kenya tends to Sorghum crops. (Farm Africa/Mwangi Kirubi)

Agneta Mbithe, 25, of Kyakya Youth Group Kitui, Kenya tends to Sorghum crops. (Farm Africa/Mwangi Kirubi)

These statistics could easily set alarm bells ringing when it comes to outlook for food security here in the UK and in Africa. Indeed, commentators have long feared that the global demand for food will outstrip supply. But as Tim Smith, Group Quality Director at Tesco and Farm Africa’s latest board member, noted at the event: “Fifty years ago, commentators said it would be impossible to feed the population we have now. Yet between everybody working up and down the supply chain those naysayers have been proved wrong”.

Farmers and the agriculture sector as a whole are up to the challenge but the stakes have never been so high. Both the UK and Africa need a clear roadmap on how to achieve long-term, sustainable food security.

Pushing aside important caveats about scale, landscape and context, British and African farmers are facing similar food security challenges: the need to grow more, grow better and secure access to high-value markets.

A participant in Farm Africa’s climate-smart agriculture project in Ethiopia. (Farm Africa/Medhanit Gebremichael)

A participant in Farm Africa’s climate-smart agriculture project in Ethiopia. (Farm Africa/Medhanit Gebremichael)

Growing more, growing smarter

At Farm Africa, every day we see first-hand how ensuring farmers are equipped with the right agronomic skills and high-quality inputs can boost harvests and profits. From our sesame project in Tanzania to our fish farming programme in Kenya, we’ve seen how yields can increase by 200 or 300% within the space of a year. These are much needed gains, given that African farms are performing at only about a quarter of their potential.

Meanwhile, British farmers’ productivity is failing to keep pace with other developed countries: the UK’s agricultural productivity is achieving an average annual growth of just 0.8%, highlighting the need for increased investment and innovation to enable agriculture in the UK to realise its potential.

In Africa, increasing volume only represents one side of the coin, quality is the flipside. Improving the quality of crops to meet the standards needed to penetrate export markets can provide poor farmers with a sizeable and steady income; a vital food security ingredient.

Yet smallholder farmers often need specialist support to make the step-change from subsistence to commercial agriculture. Across many of our projects we are supporting smallholders in developing the business and marketing skills they need to work with international buyers, as well as improving their access to high-quality inputs, such as certified seeds, necessary to meet export standards.

In a project we run in south-eastern Ethiopia helping forest communities to earn a living from the coffee that grows naturally under the shade of trees, we’ve helped 15 out of the 21 coffee cooperatives we work with to export directly to the international market, where their coffee beans will fetch a much higher price.

By making sure that the post-harvest handling, processing and marketing of coffee is the best it can be, we can make sure that coffee farmers can earn a better income from the coffee they produce, helping to bolster livelihoods and protect against food insecurity.

Providing trade certainty

Restrictive trade agreements, as well as poor infrastructure such as inadequate roads, can mean that even when yields are good and quality is high, farmers face challenges getting their goods to market.

Market access is of course of prime importance to British farmers with Brexit negotiations underway. With 73% of British agri food exports currently going to the EU, there’s no doubt that farming will be the most affected sector when the UK leaves the EU.

The lack of certainty about the markets to which British farmers will have access highlights the importance of a stable trading environment to both food security and farmers’ livelihoods.

“Farming is a long-term business. I, like many farmers, am making decisions now for beef products hitting the market in early 2020. Even with the best will and planning, I’m making these decisions not knowing the trading environment I’ll be operating in,” commented Minette Batters, Deputy President of the NFU at the recent Westminster Food & Nutrition Forum.

Regional trade is also high on the agenda in eastern Africa. While Tanzania and Uganda produce a surplus of staple crops, such as rice and maize, every year, Kenya only grows enough maize to feed itself one year in every five.  Until recently, high tariffs on trade within eastern Africa have meant that it has been cheaper for Kenya to import crops from outside Africa. These policies have now changed, opening up new opportunities for regional trade.

Farm Africa is helping rural Ugandan and Tanzanian farmers make the most of this new export market, providing communities with the resources and knowledge to produce high-quality grain, store it safely and get top prices from the market. This not only helps boost the incomes of Tanzanian and Ugandan farmers, but helps secure affordable food for Kenyan consumers year-round.

While a prolonged drought has forced Uganda to employ short-term measures that halt the export of staple crops, Farm Africa is working to ensure that when farmers do achieve a surplus, they will be able to sell their crops regionally.

Degrading the environment degrades food security

It is common knowledge that mankind’s ability to feed itself is inextricably linked to the environment. Less widely recognised is that agriculture is also a major driver of climate change and environmental degradation. Resolving this tension through the adoption of sustainable agricultural practices will prove vital to ensuring the world’s long-term food security.

Both Africa and the UK face environmental problems driven by unsustainable agricultural production, ranging from water scarcity to soil erosion to deforestation and degradation of grazing lands, which threaten future agricultural productivity.

To secure agricultural productivity and livelihoods farmers must focus on sustainable agriculture that conserves the vital natural resources they rely on, as well as support and strengthen existing conservation efforts made by local rural communities.

Going forward

The British and African food and farming industries have more in common than first meets the eye. Global food security has much to gain from players at every stage of supply chains working ever more closely together to increase production, protect the environment and, crucially, ensure access to markets.

Learn more about Farm Africa’s work here or follow @FarmAfrica on Twitter. This post originally appeared in the March edition of the WFO’s F@rmletter.

Cover photo: Farm Africa/Stephanie Schafrath

Yvette Ondachi: Helping Women Play A Pivotal Role in the Food Value Chain


Yvette Ondachi is the founder of Ojay Greene, a Kenyan agribusiness that connects rural farmers to urban markets. Ahead of International Women’s Day, she shares stories of the female farmers she works with, and offers her own advice to female entrepreneurs.

Sub Saharan Africa imports food worth $30billion annually, yet the continent has enough land to grow food that will feed itself and still have more to export to other parts of the world. Kenya is not exempt from this equation. The big question is why the mismatch?

The majority of the Kenyan population depends on agriculture for a living – 26 million people are smallholder farmers and close to 70% of these live below the poverty line – earning $700 annually or less. The underlying cause of these miserable statistics is that these smallholder farmers have an over-reliance on rain fed farming – this is despite the changing climate patterns. They find themselves unable to meet the rising demand for fruits and vegetables in urban areas brought about by increasing populations and a rapidly growing middle class.

Ojay Greene is an innovative agribusiness with a social mission: to increase the incomes of smallholder farmers. The enterprise does this by working with smallholder farmers to help them tap into the growing demand of fresh fruits and vegetables in urban markets. By interacting with farmers, Ojay Greene strives to change their behaviours from subsistence farming to commercial farming using an approach that involves tackling their immediate and potential risks; the main one being climate change.

So how do we do this? Ojay Greene uses a mobile platform to offer smallholder farmers advisory services, agronomic extension services, access to farm inputs and market linkage. Farmers get weekly instructions on their mobile phones enabling them to follow the exact steps when planting. This enables them to produce a standardized product, that complies with market specifications. In addition, they can ask questions through the platform when they are in doubt. They can also alert our team about any unusual pests or diseases they encounter during production. Ojay Greene sees to it that farmers are visited monthly by their agronomists to ensure that they get the technical support they require and that they are following the right steps to produce high quality and competitive products. These measures ensure that smallholder farmers have a consistent revenue stream.

As we celebrate International Women’s Day, I’d like to share with you a story about Mary, a female farmer who embodies a true picture of resilience. Mary lost her home and became internally displaced person during the post election violence that occurred in 2007. She was fortunate enough to lease a piece of land from the government to enable her cultivate crops to sell in the local market. Despite this opportunity, she had to contend with herdsmen from the neighbouring pastoral community who would let their cattle feed on her hard-earned crops. She would consider herself very fortunate if she managed to make $500 annually. Ojay Greene was introduced to Mary’s farmer group in September 2016. Mary grows leafy green vegetables – (both conventional and indigenous African varieties) which happen to be in very high demand in urban areas. By working with Mary, we have helped her access quality seed, harvest a bountiful crop and access a profitable urban market. If she continues with this trend she will be able to increase her annual income to US$ 1,000 by September 2017.


From our work with smallholder farmers, we have observed that female farmers have immense potential to play a pivotal role in the food value chain in Kenya and Africa. This is because they tend to be more organized in regards to conforming to our model which requires smallholder farmers to work together as a farming community in groups. Our model fosters team work; farmers agree to plant on the same day, visit each others farms, give each other developmental feedback and have a sense of healthy competition amongst themselves. Most of the ones we’ve worked with are beginning to realize the benefits of working together. Together they have collective bargaining power that spurs them on to generate enough income to educate their children. This said, women need more access to financing – stronger links to market and continuous knowledge transfer to make them more productive.

As a female entrepreneur, my biggest barrier being the barrier to financing – I faced broken promises from potential financiers and investors, as well as delayed payments from clients. I observed that an underfinanced company fails to realize its potential and the growth is hampered. I have learnt that laser focus is a critical attribute when all else fails. I remember the initial reason that drove me to start Ojay Greene and realize that quitting is not an option. I lift myself up and encourage myself to hold on because the road to success is filled with setbacks and roadblocks, but those who endure to the end leave a legacy that surpasses their generation.

My advise to other female entrepreneurs: “Don’t wait to be validated. Follow your aspirations no matter what barriers come your way. Focus on what’s working and seek to replicate it. I look forward to seeing you at the top.”

Esther Ngumbi: Driving Agricultural Innovation at the Kenyan Coast


On an extremely hot sunny day at the south Kenyan Coast, Kennedy Ngumbi, the CEO of Oyeska Greens, showcases his patch of Syngenta’s kilele F1 tomatoes and other drought tolerant crops including amaranth greens. These are the only crops that have survived drought and extremely hot temperatures at the Kenyan Coast. Other farmers from Mabafweni community whose crops have been decimated by the heat have been flocking to our farm to learn how they, too, can successfully grow these drought tolerant crops.

When my brother and I co-founded Oyeska Greens as a start-up agricultural company in 2014 to help drive agricultural innovation in the region, we had envisioned playing a role in reaching and teaching farmers. We had not, however, anticipated the full extent of the challenges farmers in our region would face as the climate continued to change.

And our Kenyan coast farmers are not alone. In recent months, drought has ravaged crops and resulted in massive failure of harvests in many countries across Africa . In Malawi, for example, as many as 6.5 million people are in dire need of food aid because crops have been decimated by drought.

Without adapting to climate change and finding solutions to the recurring droughts and erratic rains there is no food, and African agriculture relies almost entirely on rain.

Adapting to climate change means re-evaluating the crops farmers need to be plant and ensuring that farmers have access to all the available tools, agricultural innovations and knowledge needed to sustainably improve crop production.

Growing up in the rural Kenyan Coast, I saw firsthand issues smallholder farmers face, including the lack of knowledge on best agricultural practices. For many years, I saw my family and my neighbours lose crops to droughts, insects and pests. Due to outdated farming practices and a lack of resources, my community endured repeated cycles of poverty, an experience that inspired me to study agriculture. I graduated with a PhD in Entomology from Auburn University. Prior to obtaining my PhD, I spent two years in the State of Israel with the Agriculture Research Organization and saw the power of state-of-the-art farming methods. I knew I had to share them with my community. In 2014, we co-founded Oyeska Greens to empowering smallholder farmers with the knowledge they need to farm successfully.

Our model is simple. Before the farming season we have training sessions that focus on the crops we are going to grow. These sessions are conducted by extension officers from our partners including Kenya Agricultural Research Institute, Syngenta and TechnoServe. Once trainings are done, farmers plant the crops on their individual farms. In addition, our extension officers provide training support throughout the season. Weekly trainings focus on topics of most interest to farmers, such as composting and pesticide safety application protocols.

To date, we have worked with over 100 farmers. We have learned that growing food while adapting to climate change is not an impossible task. It takes knowing the challenges farmers face and empowering them with the tools and knowledge they need to farm successfully and to adapt their farming methods so that they can successfully grow crops.


With sustained support comes success…

One of our success stories is that of our own CEO, Kennedy. He, too, was born and raised in Mabafweni. A certified public accountant, he had ventured to the city to pursue an accounting career but the quality of life was poor. Like many young people, he did not see a future in farming and did not want to have anything to do with it. In 2014, after a lengthy discussion, I asked him to consider farming and consider being the CEO of Oyeska Greens. I shared with him the beautiful thriving garden crops I had seen while living in both Israel and the USA and repeatedly told him that he could make a beautiful career out of farming.

He agreed to give farming a try. Together with the other farmers, he learned the art of growing crops using the best practices. He practiced all what he learned. Day by day, I could see transformation happening. Season by season, I could see the changes that were happening in the farm. His crops were thriving and he was making money out of the farm. Today, two years later, he has not only succeeded in farming, but he has led the other farmers into many successes. One of the successes being the selection of the Oyeska’s Green farm by the Kwale County Government as the official host for 2016 World Food Day celebrations.

Another success story is that of Henry Mbaluka. Since joining Oyeska in 2014, he has been on an upward trajectory. He has mastered the art of growing tomatoes, bell peppers and many other crops and many farmers from the community always visit his farm to learn from him. He has over the years been able to harvest over 3000 kg of tomatoes from his farm and the best is yet to come.


These success stories and many more stories that we are witnessing in Kwale inspire us to do more. Oyeska Greens will keep working with smallholder farmers to revolutionize farming at the Kenyan Coast. We will not rest until the entire Kenyan Coast becomes an agricultural hub where greenhouse/open farming, technology, entrepreneurship, smart marketing, and climate-smart, smallholder-driven farming intersect to produce lasting change. This is the impact we are working to create.