With the help of micro-irrigation technology, small-scale farmers are growing more food with less water—and making a profit doing it. In Vietnam, small-scale farmers who bought micro-irrigation technology use 30% less water and can double the productivity of their farm, leading to a median increase in annual income of $350.
Large agriculture companies often overlook small-scale farmers because they don’t see the market potential in selling to them. iDE, a social innovation organization, works to bridge the last mile between manufacturers and rural farmers. We use a market-based approach to build supply and demand for micro-irrigation technology at the local level—making the technology affordable and accessible to farmers who make less than $2 a day.
iDE has spread this approach across 11 countries, designing each model to the context of the country—employing a Farm Business Advisor model in some countries and in others a social enterprise strategy. However, the goal remains consistent: improve farmer livelihoods.
In Vietnam retailers carry many of the components to build an affordable micro-irrigation system. Instead of promoting a branded irrigation product, we developed a market around the idea of a micro-irrigation system, which allowed for flexibility and ongoing innovation in the way farmers use irrigation in different settings. To establish the market, we engaged local retailers to stock the components and educate their customers; we trained technicians to install the systems; and we coached farmers on how to use the technology with a variety of crops throughout the year. Our primary implementing partner was the local Farmers’ Unions.
Hua Van San, a farmer who lives in the Ninh Thuan province, learned about micro-irrigation through his Farmers’ Union.
“The soil is so sandy here, if you want to irrigate the whole garden you have to water it all day,” said Mr. San’s wife. “My son had to spend half his day helping me irrigate the garden on top of other farm tasks. He was too exhausted to do his homework and had to quit school.”
In 2010, Mr. San put his family’s most valued possession, a motorbike, up as collateral for a loan to purchase an electric water pump and sprinkler system. Moving away from the traditional furrow and ditch irrigation method to the tube and sprinkler system, Mr. San was able to use the space on his land more efficiently—allowing him to plant more crops closer together and increasing his yields. His family also spent 50% less time irrigating the crops.
“It reduced the burden of irrigation for my wife,” said Mr. San. “But, best of all, my son is free from watering and now he is back in school. He has more time for studying and fun.”
In 2012, Mr. San began cultivating asparagus, a high-value crop that he sells in the markets of Ho Chi Minh City.
“Last year was a very successful year for us,” said Mr. San. “We made $6,700 more profit than before—an amount we never dreamed of.”
With his additional income, he expanded his micro-irrigation system to cover an even greater portion of his 3,000 square meter farm. In just three years, his family earned enough income to no longer be identified as poor according to the government’s classification. Today, Mr. San is sharing his knowledge by teaching neighbouring farmers to grow asparagus.
Take the NEW quiz on SDG2.3 at www.farmingfirst.org/SDGs